ABOUT INSIGHT 2025

In a world where likes, shares, and reels shape narratives, Insight – 2025 is Odisha's first platform dedicated to recognizing the creators who are redefining culture, storytelling, and identity in the digital age.

Our Vision

A first-of-its-kind, multi-platform award show, Insight – 2025 celebrates Odisha's most influential and impactful digital voices. Designed to honor, amplify, and elevate the creators shaping the state's evolving digital landscape.

Anchored in the spirit of Odia Asmita, this landmark edition honors social media influencers who've become the digital ambassadors of our heritage — whether through language, art, fashion, food, music, or activism.

Our Core Message

They don't just post; they preserve.
They don't just trend; they transform.

From grassroots creators with local dialects to polished urban voices celebrating Odisha on global platforms, this award is not about follower counts — it's about impact.

Powered by OTV

Hosted by OTV, the largest media network in Odisha, Insight – 2025 is a high-energy, community-driven celebration of creativity, influence, and digital pride. With a transparent self/public nomination and voting process, it gives every creator — no matter where they come from — the opportunity to be recognized as a Digital Odia Icon.

Why It Matters

For too long, creators from our region have shaped powerful conversations but remained under-recognized on national and global stages. Insight – 2025 seeks to change that — by celebrating originality, authenticity, and the power of rooted storytelling.

Because when the world scrolls, we want them to stop — and see Odisha.

What We Look For

We recognize creators who:

• •Elevate Odia identity through digital storytelling
• •Blend tradition with innovation
• •Inspire communities and provoke thought
• •Use their platform with purpose and responsibility

Whether you're a travel vlogger capturing hidden Odisha, a comic sharing culturally rooted satire, a craftsperson teaching ancient techniques online, or a fashion creator reviving traditional weaves — this is your stage.

More Than Awards — It's an Experience

Insight – 2025 is about learning, growing, and breaking barriers in the digital space. Attendees will gain access to:

• •A chance to network with Odisha's most influential digital personas
• •One-on-one conversations with renowned national celebrities and thought leaders
• •Live performances, stand-up comedy, and world-class entertainment